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About the Studio

Tracy Mak Studio is a boutique-style brand strategy & web design studio based in Metro Detroit. We work with businesses who are ready to leave a positive imprint on the world through their services. We develop everything surrounding a brand’s website– from the images, content, and designs, to integrations and SEO analytics used to turn website visitors into customers. 

Our goal is to be a trusted guide in your business journey. Whether you’re just starting out and need some assistance identifying where your time and investment should go (see: Brand Audit Roadmap), or you’re ready to invest in a website that’s customized to your brand strategy (see: Website Design) – we’ll create an authentic strategy & website while saving you valuable time to concentrate on what you do best.

Shoutout from the Founder

I should’ve seen the signs that web design was my calling when I was 14 and voluntarily brought home giant iMac computers from technology class so I could finish developing Flash websites. I kept trying to escape this draw to web design, but it kept pulling me back. 

I graduated college with an International Business & Marketing degree – but it was my internship that left the biggest imprint. I started to teach myself how to code, do A/B testing on email newsletters, and began creating websites based on user experience. Once I graduated, I took the knowledge I learned and expanded it over the course of a decade and several military moves to Oklahoma and Georgia before returning home to Michigan.

With technology constantly evolving and growing, the possibilities of what can be created is endless. That’s why strategy is so important and such a big part of our projects. It’s the strategy that guides the tools and content used on the website allowing us to future-proof your website for years to come. Once the website is launched, the strategy can continue to influence social media, newsletters, and SEO. 

The best part of my job is working with businesses  leaving a lasting and positive impact on the world. The services they offer make a difference to their communities and finding ways to amplify those voices through strategy & web design is so important to me. 

I look forward to learning more about you and helping you bring your vision to life!

-Tracy Mak Paddison

Shoutout from the Copywriter & Editor

jessica-lin-bio-pic

Hi! I’m Jessica Lin, the copywriter and editor for Tracy Mak Design. We met when our husbands were stationed at Ft. Stewart, Georgia. As a military brat and wife, I’ve spent my whole life moving around but have unintentionally spent the last few years in Indiana.

I’m the person you call and ask, “This doesn’t sound right, but I don’t know why.” only to have me provide an impromptu lesson on reflexive adverbs.

I am a detail oriented copy editor, writer, and tutor adept at managing several deadlines and multiple clients towards successful conclusions. I have vast experience in tutoring students with their essay writing across multiple subjects, copy editing books of nearly every genre, as well as ghost writing to meet professional client needs. You may have read a book I’ve written, but will never know because I am adept at handling non disclosure agreements with the utmost discretion.

If I may take these last sentences and be honest: Writing is a joy for me. Luckily for me, Tracy and I work seamlessly together. I love when Tracy sends me a paragraph and asks if I can squeeze it into 6 words. Yes, she actually does that. Yes, I can do that.

I look forward to helping you share with the world what your business is about and the change you are making in the world. Thank you for letting me be a part of this process.

-Jessica Lin



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