Full-Service Website Design & Strategy
Let’s create an impactful first impression that accurately reflects your brand while converting your visitors into new clients. The websites I create are SEO-friendly, mobile-ready, and easy-to-use.
Web Design & Development Customized for Business Owners that Need…
The Process
Invest in the Signature Experience
Every business at any stage of development deserves a customized website to meet their unique needs and allow them to grow their business into an established trusted brand. The Signature Experience package includes only the most effective parts of a website design project. Even with all that’s included, you may need to tweak the scope of your project a bit. After filling out your Client Application, I always start with a Discovery Call to see if we would be a good fit and your proposal is customized to your unique needs.
Phase 1: BRAND & WEBSITE STRATEGY
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Discovery on how to present your brand positioning online
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Visual direction based on workshops
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Sitemap & content recommendations for the ideal user experience
Phase 2: WEBSITE DESIGN & DEVELOPMENT
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Wireframe design of 3 webpages
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Step-by-step guide for content creation
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Custom page structures with reusability in mind
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Keyword implementation in metadata and URLs
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Desktop and mobile design
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User roles with different levels of access & permissions
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Advanced website functionality (ex. store locator, event calendar)
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Advanced lead capture (ex. sales landing page, quiz)
Phase 3: LAUNCH STRATEGY
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Analytics & tracking code implementation
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Editable social media graphic templates designed in Canva
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Live & written guides for website updates
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Administrative dashboard to make updating the website easier
The Hype
I am thrilled about the look of the website! I asked for a clean and professional looking website and that is what Tracy delivered.
My favorite part of working with Tracy was that she really listened to my needs and wants for this project. She wanted to be sure I was happy with the results. I appreciate that she took the time to listen to my needs and guided me in the right direction for a beautiful website. I would highly recommend her and I plan to do business with her in the near future. Thank you!
- Lena King, Owner
Lady Lena Baking Company
Tracy is a great website designer and auditor! Before our work together I was feeling confused and lost. After receiving my Roadmap I feel much more confident. I’m thrilled to receive tips on how to speed up my website and make it more SEO friendly.
- Daniel Kotsias
The Clarity Clinic
Tracy helped develop a new vision and brought my first website to life. She listened to my concerns and quickly provided the results I was looking for.
What I like most about Tracy is that she not only helps you translate all the terminology behind web design, but she also educates you to utilize additional tools to help you become even more successful in the future. I definitely have already recommended Tracy to friends and family, who were very impressed with my website! Thank you Tracy for all your hard work!
- Cindy Alonzo, Owner
CLA Events
I used Tracy to create my business website and logo for Sandy Speaks Therapy. Tracy was always willing to answer my questions and acted so quickly whenever I had concerns. My website and logo turned out better than I could have imagined! I highly recommend Tracy Mak Studio, and plan to use her services again in the future if needed.
- Mikayla Treynor
Sandy Speaks Therapy
I hired Tracy for so many reasons but the most important is that she’s so gifted at bridging the gap between tech speak and English. She helps makes SEO and website design feel approachable and doable.
You can’t go wrong working with someone as skilled and compassionate as Tracy. She knows when and how to support you through the process so it feels less daunting. All of the suggestions to make the content more interactive and cohesive were amazing! I get compliments all the time on my new website. Tracy’s a master at what she does and is totally worth the investment.
- Ginger Houghton
Bright Spot Counseling
Tracy completed a new website for me which is fantastic! She spends a lot of time getting to know you and how you want your site to be portrayed to others. She works magic by taking what was discussed in your meetings and turning it into a beautiful piece of work.
- Amanda Kopp
Together We Thrive Wellness
Tracy did a great job at keeping our personalities and vision throughout the photo shoot. She was professional and fun at the same time and while I’m not the biggest fan of having my photo taken, she made the entire process feel fun and effortless and everything came out great. I would definitely recommend her!
- Rebecca Tamm
Michigan Massage & Wellness
I loved that Tracy was supporting me every step of the way. Her process of working on a website is well thought out and detailed, and I felt that I was never too overwhelmed. The graphics are fresh and the writing was always on point. Highly recommend!
- Natasha Kendal
Kendal Clinic
Tracy has helped me build my physical therapy business immensely. She built my website, optimized my SEO and helped gain a competitive online presence that fit perfectly with my brand’s vision. I have, and will continue to recommend her services to any and everyone!
- Lauren Lobert Frison
APEX Physical Therapy
I can’t thank Tracy enough for the outstanding job she did on my website. It has already paid for itself in less than a month. She is one of the most professional people I have ever worked with. There was no need to make any changes because she nailed it on the first try and it looked remarkable.
If you’re looking to have a website designed, look no further. You will not find anyone better. Thank you so much Tracy!
- Jason Blechle
Bey Insulating
We had such a great experience working with Tracy on our new website! She brought our vision to life with creativity, professionalism, and such a positive attitude. From start to finish, she was responsive, detail-oriented, and truly went above and beyond to make sure everything was just right.
Our new website looks amazing, functions beautifully, and really reflects who we are as a practice. We’re so grateful for her expertise and would highly recommend her to anyone looking for a skilled and trustworthy designer. Tracy, thank you for helping us create a space online that we’re proud to share!
- Britany Kadzban
Centennial Park Counseling
Tracy is wonderful to work with: easy, fast and professional. She has assisted us with problem solving to make our website user friendly and creates clean, well designed graphics for our social media. The Website Care system is super convenient and efficient as well.
- Kelly Frank
Bainbridge Center for Growth and Development
We were drawn to the studio by coming across a website that you previously created… but it was your down to earth demeanor and the clarity that you brought through the branding roadmap session that really helped us know exactly what we would be getting by working with you. That is really helpful for those of us that don’t really know what we want or need out of this process!
It feels SO good to have solid branding and a website that finally reflects who we are and exactly what we bring to the world through our work! The general consensus from our people has been “This is SO you!!!”…. and I think that says a lot because Brian and I are two very different people and therapists but this branding is like an umbrella that covers us both! Its great!
- Jaime McHale
Right Starts Occupational Therapy
Tracy is a delight to work with! She developed Centennial Park Counseling’s complete website, logo, brochures, and letterhead.
She is very efficient and accomplishes task in a timely manner. She is very creative and definitely on the cutting edge! I would highly recommend her work to any business or organization!
- Angela Winters
Centennial Park Counseling
As a therapist and small business owner, I can only do so much and it’s hard to know who to trust and where to go for support. I felt like Tracy did a lot of work to explain things to me and put things together very comprehensively. There is so much information on the internet, but she compiled it in a way that I could understand and implement myself! I’m thrilled that you focused on things that I never thought of and hadn’t found in my own research AND showed me in tutorials how to do them through the C3 Review & Roadmap!
- Sarah Rollins
Embodied Wellness Therapy
Amplify Your Brand
How do you start your Journey?
Click the button below to book a 15-minute Discovery Call with me. I need a few details about you, your project goals, timeline, etc. to see if we will be a good fit.
We’ll jump on Google Meet to discuss the biggest challenges with your online presence and website. If we’re a good fit to work together, great! But even if we aren’t a good fit, you’ll still get clarity on what your next steps are.
Once we’ve identified your challenges and how Tracy Mak Studio could potentially help you reach your goals, we’ll schedule a follow up call to discuss the details of your project so I can build your custom proposal.
Optional Enrichments
Brand Photography
Build trust with your potential customers by building a library of images that showcases who you are and what you do for your website, social media, or print materials.
Professional Copywriting
By bringing a copywriter onto the team, we can quickly draft or edit content so it fits your brand voice and messaging.
Social Media Canva Templates
Canva templates that fit your brand and all the optimized graphic sizes necessary for each social media platform. Easily pop in your content to each template to quickly create social media posts so you can get back to doing the work that you love.
Logo Design
Simple, memorable logo designs packed with your brand's values & personality.
Frequently Asked Questions
Which platform will my site be built on?
All of our websites are developed on the WordPress platform. By using WordPress, we can customize your website specifically to your brand and functionality needs. It’s also great for SEO configurations.
Over 60% of all websites using a content management system (like Wix, SquareSpace, or GoDaddy) are powered by WordPress. That means that your website will have the support it needs to run smoothly for years to come.
What happens if I want changes after the site goes live? Will I be able to easily edit my website?
Every website we create is designed with you in mind — including what happens after launch. Since everyone has a different comfort level with website maintenance, we offer two options: training and tutorials or a Website Care Plan.
If you’d like to manage your site yourself, we’ll provide a live training session to show you how to make updates, plus a custom dashboard with quick links and step-by-step tutorials for easy reference. Prefer to have us handle everything? Our Website Care Plans cover security, maintenance, and updates, with monthly support time included. And of course, you can always reach out by email anytime you need help.
Will my website be mobile-friendly and SEO-ready?
Absolutely. Every website we build is mobile-friendly and SEO-ready from the start. Your site will be fully responsive, meaning it automatically adjusts to look great on any screen size — from phones to desktops. We also design with SEO in mind: the site’s structure is strategically organized to guide visitors deeper into your content and boost engagement. Each page includes optimized headings (H1, H2), meta descriptions, and titles. And if you choose our professional copywriting service, we’ll craft your content with targeted keywords to strengthen your site’s search performance even more.
Can you help me with domain & hosting?
All third-party services like hosting and domain name are purchased separately. This ensures everything stays under your ownership and control if you ever decide to switch providers.
While hosting and domains aren’t included in your website package, we’re happy to recommend trusted companies that fit your needs and help with the setup process. You can also check out the Resources page for some of our favorite hosting and domain providers.
How much does a custom website cost?
Every project is unique, because every practice and business has different goals and needs. Most custom web design projects start at $2,800, but you’ll receive a personalized proposal based on the scope of your project and the features you’re looking for. My goal is to create a website that fits both your vision and your budget.
Do you offer payment plans?
Yes! We recognize that a custom web design project is a big investment. We split up our payments into 4 equal invoices. The first payment is due after your approve your invoice as a deposit to lock in your project start date.
How long does it take to design and launch a website?
Every project is different. On average it takes around 2 months from your first Brand Workshop to launch. Most of it is dependent on your availability to schedule check-ins and collaborate or create on copy.
Do you provide branding and copywriting, or do I need to bring my own?
Branding/logo design and copywriting are optional add-ons to every custom web design project.
Every web design project includes copy editing from our professional copywriter. She will review your submitted copy and make grammar and clarity changes. If you’d rather hand off copy writing completely to our copywriter, we can include that as an add-on to your proposal. The cost is dependent on how many pages your website will be.
How will I receive ownership of everything?
Copyright & ownership will transfer to you once full payment has completed. You will receive a Wrap Up Guide following our after-launch meeting which will include all logins and passwords needed to operate your website.
What if I need something extra?
We’re a phone call, email, or text away! We welcome any questions you may have once your website has launched. We also offer Website Care Plans to help you secure, maintain, and monitor your website. Most care plans also include an hour of website content updates.
Resources For Busy Business Owners
With the landscape of the internet constantly evolving, my goal is to empower business owners with materials that cut out the noise. Helpful resources that will streamline your business and give you more time to focus on your area of expertise. You can find the latest articles on my blog and my most recommended business tools here.
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